Jade · Legendary Real Estate.
From “content for content’s sake” to a signal-rich marketing system. We rebuilt Jade’s search footprint, re-scripted her nurture, and gave her weekly proof that the right buyers were finally showing up—and booking.
Qualified leads
Inbound pipeline inside 90 days
Content rebuild
Blogs, landing pages, nurture flows
Automation velocity
From lead to curated follow-up
narrative
Content wasn’t the problem. Context was.
Jade was publishing weekly—blogs, shorts, emails. But nothing was connected. Searchers would land, skim, and bounce because the content wasn’t mapped to what they were really buying: a trusted guide for complex listings.
We rebuilt her ecosystem from the inside out—starting with a forensic audit of the 216 assets she already had. Then we rebuilt the top of the funnel with dead-simple landing pages that reflected the exact questions buyers asked her on calls.
Jade Goodhue
Legendary Real Estate
“He works with us like a partner, not a vendor. Every week we knew exactly what was happening and why.”
diagnosis
Where momentum leaked
Content without context
Hundreds of blogs with zero keyword hierarchy or conversion path.
Search intent mismatch
Ranking for aspirational topics, not listings and relocation triggers.
Local presence gaps
Google Business Profile under-optimized with sporadic posting cadence.
No nurture spine
Traffic stalled at page views because automations stopped at “thanks for visiting.”
solution
The system we built
We rebuilt her marketing spine around three pillars: modern content architecture, a more intelligent local presence, and personalized automation triggered by behavior—not guesswork.
Signal-first content system
Rebuilt her editorial calendar around the questions high-net buyers ask minutes before texting an agent.
Local authority spine
Structured her Google Business ecosystem—posts, products, Q&A—around the neighborhoods she dominates.
Luxury nurture layer
Introduced voice-note follow-ups, video walkthroughs, and concierge drip sequences triggered by specific behaviors.
Diagnose
Full crawl of every article, URL, schema tag, and CRM touchpoint to see where attention evaporated.
Rebuild
Re-scripted the hero narrative, rebuilt site IA, and layered in automations that referenced each reader’s intent.
Scale
Weekly experimentation cadence—new hooks, new keyword clusters, new campaign angles—until the pipeline tripled.
results
The pipeline tripled—and every lead knew why Jade was different.
Every Monday she receives a signal report with the exact posts, keywords, and conversations driving revenue. No more guessing if the work is landing. The work shows up as booked calls, vetted buyers, and listings that feel on-brand.
“He’s articulate, responsive, and tells us exactly why things are ranking—or not—every week. It feels like an in-house team that communicates like luxury service should.”
Jade Goodhue
Legendary Real Estate
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