IDX Broker approved coverage · Connecticut

SmartMLS IDX Website Integration

Put live SmartMLS listings on a custom real estate website built to convert. DMR designs the site, connects your SmartMLS IDX feed through IDX Broker, and backs it with a guarantee: qualified leads in your CRM within 14 days, or we refund you everything.

See website examples
MLS
SmartMLS
Coverage
Connecticut
IDX provider
IDX Broker
Websites from
$2,500 + $650 per 4 weeks

About SmartMLS

Where SmartMLS covers

Statewide across Connecticut, covering all eight of the state's counties.

Formed in 2017 by the merger of the Connecticut Multiple Listing Service (CTMLS) and the Greater Fairfield County CMLS. Serves over 20,000 subscribers, per SmartMLS. At launch it served over 96 percent of Connecticut's real estate professionals.

What's included

What your SmartMLS IDX website does

01

Live, searchable SmartMLS listings

Buyers search current SmartMLS inventory by price, beds, baths, and area without leaving your site, with listings refreshed automatically from the feed.

02

Map search and saved searches

Map-based browsing, saved searches, and new-listing alerts keep buyers coming back to your site instead of a portal.

03

Lead capture into your CRM

Registration prompts and showing requests go straight to your CRM. Nobody else gets a copy of the lead.

04

Featured and sold listings

Put your own SmartMLS listings and sold history up front, so sellers see what you've closed before they call.

05

Community and neighborhood pages

SEO-built pages for the neighborhoods you serve, each pulling the matching listings so they rank and convert.

06

MLS-compliant display

Disclaimers, broker attribution, and display rules set up to SmartMLS's requirements before launch.

Process

How we connect SmartMLS IDX to your site

  1. Step 1

    Kickoff and broker sign-off

    We confirm your SmartMLS membership and get the IDX agreement in front of your managing broker.

  2. Step 2

    IDX Broker feed approval

    We set up IDX Broker and request your SmartMLS feed. The MLS sets the approval timeline.

  3. Step 3

    Design and build

    Your custom site is built around your brand and market, with search, listings, and lead capture wired in.

  4. Step 4

    Launch and lead routing

    We go live, test every form into your CRM, and hand you our follow-up scripts so leads turn into appointments.

FAQ

SmartMLS IDX questions

Can I put SmartMLS listings on my real estate website?

Yes. IDX Broker covers SmartMLS, and we connect SmartMLS IDX on every site we build for agents, teams, and brokerages in Connecticut. Buyers search live SmartMLS listings on your site and register directly with you.

Do I need broker approval for SmartMLS IDX?

Usually, yes. Most MLSs, including SmartMLS, issue IDX feeds through the broker of record, so your managing broker signs the IDX agreement. We prepare the paperwork and handle the request with IDX Broker.

How long does it take to get SmartMLS IDX live?

Feed approval is set by SmartMLS and often takes a few business days to a couple of weeks once your broker signs. We design and build your site in parallel, so approval rarely delays launch.

What does a SmartMLS IDX website cost?

DMR websites start at $2,500 (templated), $3,500 (semi-custom), or $8,500 (fully custom), plus a $650 per 4 weeks retainer. IDX Broker's subscription and any SmartMLS IDX fee are billed separately by those providers.

Can you add SmartMLS IDX to my existing website?

IDX Broker works with most website platforms, so in many cases we can. If your current site isn't generating leads, we'll recommend a rebuild instead, because the 14-day qualified-lead guarantee only comes with a DMR site.

Next step

Your SmartMLS listings, on a site that generates leads.

Tell us your brokerage and market. We'll confirm your SmartMLS IDX requirements and send a plan, pricing, and timeline, usually the same day.

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